Lessons Learned from Real-World Experiences The journey to scaling data analytics capabilities – the ability to general business value from data - is fraught with challenges, as many digital transformation leaders can attest. Through their stories, we g ...
No, the problem is not the budget. It’s not a lack of collaboration. Your marketing team is certainly creative and good at what they do. But there’s about a 1 in 3 chance that they don’t have the analytical skills they need in a data-whelmed world. ...
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