Startups who neglect customer retention are essentially leaving money on the table. This is because there's a lingering myth that growth equals customer acquisition. The reality? True growth balances new customers with keeping the ones you already have. ...
As you all are very familiar with your product space, know that when it comes down to the metrics to track the performance of your product, there are 1000s. For app business, the users can be tracked using Daily Active Users (DAU), Monthly Active Users (M ...
Misalignment between business objectives and success metrics is a common problem, especially as a start-up is in its journey of growing and evolving. With the surge in data collection and analytics practices, it's easy to get lost in its depth and breadth ...
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